Whatever's Old Is New Again.
Test Pattern, 5, 4, 3, 2, 1 . . .
A few things have changed since I first posted my thoughts regarding the radio scene amidst the demise of XFM. What changes you ask? Well let me break it down:
- MOJO
Initially under the gimmick of "radio for men". However, the format has been altered yet again. Now it is another sports radio station. So instead of being "The Man Show" meets radio, MOJO is now "The Best Damn Sports Show" meets radio. Uhm . . . yay? I thought the station had a following? It sounded unique. Oh, it cut down a potential viewership by catering primarily towards a male demographic? And they lost further listeners by dumping Tom Lykus? So much promise but handled poorly you say? Where have I heard this before? Oh yeah, XFM. Some how I don't believe MOJO has as much sports cred as TEAM 1040. Of course I'd have to find some one that actually listens to MOJO to find out.
- 104.9 Clear FM?
They finally settled upon a new format. I guess Christmas radio just isn't that relevant after December 25th. So three cheers for adult contemporary, soft rock, and all that jazz. So instead of being the next coming of Coast 1040, it's the second coming of KISS FM. Nice & safe radio for the masses. Awww . . .
And now the heart of the matter.
- 99.3 The Fox
The Fox has changed their format some what. It is a new CFOX. How did they revamp themselves? By reverting back to their old format prior to the arrival of XFM. I'll listen to their ads where fans congratulate the station on their "new format" and I'm left flabbergasted. Why? Because it's not new! They went back to their old fucking format!!! Since when is this progression? I thought the whole purpose was to distinguish CHUM's 2 Vancouver-based rock stations from each other. Now both stations broadcast similar programming. Sure Rock 101.1 doesn't play nu-metal or pop-punk (yet), but, most of the time you can't tell the difference between the two CHUM brands. Do I still listen to The Fox? Sometimes. Mainly, for Alain Cross' "The Ongoing History of New Music". I try to make time to listen to this program. I like it that much. As for other programs offered on 99.3, not so much. Sometimes I'll tune in on Jenna Chow by chance and get to hear snippets of her time slot. However, it's more by accident then by design. Or maybe I'll listen to The 90's @ 9 when I brush my teeth. But that has dwindled now that I purchased my discman that can play mp3 data discs. So instead of having to wade through a plethora of crummy music for that one song I may possibly enjoy, I can program over 200 songs that I know I like and set the damn machine to "random". I can be my own music programmer and DJ. Having control over something in some capacity no matter how small is always fun some how.
Yay.
End Scene.
A few things have changed since I first posted my thoughts regarding the radio scene amidst the demise of XFM. What changes you ask? Well let me break it down:
- MOJO
Initially under the gimmick of "radio for men". However, the format has been altered yet again. Now it is another sports radio station. So instead of being "The Man Show" meets radio, MOJO is now "The Best Damn Sports Show" meets radio. Uhm . . . yay? I thought the station had a following? It sounded unique. Oh, it cut down a potential viewership by catering primarily towards a male demographic? And they lost further listeners by dumping Tom Lykus? So much promise but handled poorly you say? Where have I heard this before? Oh yeah, XFM. Some how I don't believe MOJO has as much sports cred as TEAM 1040. Of course I'd have to find some one that actually listens to MOJO to find out.
- 104.9 Clear FM?
They finally settled upon a new format. I guess Christmas radio just isn't that relevant after December 25th. So three cheers for adult contemporary, soft rock, and all that jazz. So instead of being the next coming of Coast 1040, it's the second coming of KISS FM. Nice & safe radio for the masses. Awww . . .
And now the heart of the matter.
- 99.3 The Fox
The Fox has changed their format some what. It is a new CFOX. How did they revamp themselves? By reverting back to their old format prior to the arrival of XFM. I'll listen to their ads where fans congratulate the station on their "new format" and I'm left flabbergasted. Why? Because it's not new! They went back to their old fucking format!!! Since when is this progression? I thought the whole purpose was to distinguish CHUM's 2 Vancouver-based rock stations from each other. Now both stations broadcast similar programming. Sure Rock 101.1 doesn't play nu-metal or pop-punk (yet), but, most of the time you can't tell the difference between the two CHUM brands. Do I still listen to The Fox? Sometimes. Mainly, for Alain Cross' "The Ongoing History of New Music". I try to make time to listen to this program. I like it that much. As for other programs offered on 99.3, not so much. Sometimes I'll tune in on Jenna Chow by chance and get to hear snippets of her time slot. However, it's more by accident then by design. Or maybe I'll listen to The 90's @ 9 when I brush my teeth. But that has dwindled now that I purchased my discman that can play mp3 data discs. So instead of having to wade through a plethora of crummy music for that one song I may possibly enjoy, I can program over 200 songs that I know I like and set the damn machine to "random". I can be my own music programmer and DJ. Having control over something in some capacity no matter how small is always fun some how.
Yay.
End Scene.
posted by Shockah Karl at 3:47 a.m.
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